First hitting stores in November 2017, the Yeezy Boost 350 V2 Semi Frozen Yellow thanks to numerous leaks across Instagram and Twitter was unveiled several months before anything was confirmed by Kanye and Adidas, but this only helped the release gather hype like a freight train through 2017. The Semi Frozen Yellows bright neon colourway is sure to cause a splash in the last few months of 2017 heading into 2018, arguably the most controversial ‘SPLY-V2' yet and said to be the most limited. Whether you are a fan or a critique Kanye very much takes the stance that all publicity is good publicity, and you can't argue everyone is taking notice. Drawing similarities with the much acclaimed ‘Zebra' colourway think of the Semi Frozen Yellow as the Zebra on acid. The highlighter yellow is really the star of the show, but this shoe is still adorned with all the classic Yeezy 350 trimming you would expect from an item coming out of this continuingly groundbreaking and modern portfolio.